OUGD603 — Brief 06 — Capital North - Idea + Ref boards for Team

As a team (Abi, Danielle, Laura, Sophie, and I) we decided to do some independent idea, concept, and style development. By the time I had a spare chance to think it over, I was really tired so I put together a board of reference and direction and mocked up a very quick (5 min) logo to show the direction I was thinking about.

Upon presenting, the group all shared the same view points which was a good sign. Sophie had worked on concepts and came up with a really great idea about working with the idea of the north being the top of England, the top usually being the best.

We all decided to spend a couple of days independently developing this concept and coming back together to present it and decide where to move from there.